IdentityLE PARISIEN
Following the liberation of Paris in August 1944, Emilien Amaury and fellow members of the resistance movement founded Le Parisien Libéré, which became Le Parisien in 1986. Initially a regional daily newspaper, it became a nationwide publication in 1994 with the creation of Aujourd’hui en France.Le Parisien has progressively expanded its presence across all media channels.In addition to a special business and economy supplement each Monday, Le Parisien publishes a weekend section on Friday, as well as a monthly women’s magazine, La Parisienne. The website and mobile applications enable readers to access complete news and an array of services anywhere, at any time.Le Parisien provides its readers with comprehensive information thanks to a team of 400 journalists, including 140 who work for the 9 regional editions (Paris, Hauts-de-Seine, Seine-Saint-Denis, Val-De-Marne, Yvelines, Essonne, Val d’Oise, Seine-et-Marne, Oise).
400
JOURNALISTS
15
MILLION UNIQUE VISITORS ON WEBSITE AND MOBILE APP
4.4
MILLION FACEBOOK FANS
Visual representative of Le Parisien ad campaigns, front pages and identity
Visual representative of Le Parisien ad campaigns, front pages and identity
ICON
Le Parisien has developed close relations with its readers. These enduring ties reflect an accessible approach to quality news without bias. Reader feedback is actively encouraged through forums such as Face au Lecteurs and La Voix Express.
INNOVATION
A leader on social networks with a community of over 4.5 million Facebook fans and over 2 million followers on Twitter, Le Parisien is a brand that people talk about and one that creates strong affinity with its readers.A media solidly anchored in contemporary society, Le Parisien is a trailblazer. It is the first French print title to have used features such as Periscope (live video on Twitter), Instant Articles and Facebook Live.On its website, Le Parisien features dynamic, contemporary writing and presentation of news through images, featuring extensive reports, videos and interactive maps.
