Gérald Genta

Gérald genta creations embody stories of beauty and elegance that are now being reinterpreted with a new perspective. Upon the brand's revival in 2023, gérald genta evokes unbridled creativity, where pure glamour and confidence reign. Artistic Director Matthieu Hegi breaks conventional rules of horology to create pieces that captivate those with a discerning eye. Through an artistic and organic approach to design, every detail is meticulously refined and reveals brilliance through flawless elegance. The gérald genta brand represents the sublimation of the unexpected into art with an element of sophisticated sensuality.
From Geneva, Switzerland, Mr. Genta’s designs represented a radical direction in the industry. While already designing for other brands, he established his brand in 1969, embarking on a journey to push the boundaries of creativity. Notorious for drawing one sketch per day, Mr. Genta was the choice of the global elite and royalty for designing unique watches.