LVMH and its Maisons are proud to have contributed to the tremendous success of the Olympic Games and the Closing Ceremony of Paris 2024

As a creative partner of the Games Paris 2024, LVMH embarked on this incredible adventure with a major ambition: to use the expertise of its Maisons and their sense of excellence to promote the Games Paris 2024.  

This contribution has been driven by the exceptional commitment of its artisans and employees, who have poured all their passion and creativity into the project, making LVMH the Artisan of All Victories. Several of the Group's emblematic Maisons made a commitment to allow French savoir-faire to shine during the celebrations of this global event. 

Several of the Group's Maisons contributed to the celebration of French heritage and culture at the Closing Ceremony. 

Louis Vuitton 
Louis Vuitton opened the Closing Ceremony by dressing singer Zaho de Sagazan, who performed in front of the Olympic Basin in the heart of the Tuileries Gardens.  

Dior  
Dior was present at the Closing Ceremony, dressing several "perfomers" including the singer Yseult, who closed the Ceremony in the Stade de France.  

LVMH
The outfits worn by the winners of the Victories Ceremony was once again in the limelight throughout the Closing Ceremony.  

Two of the athlete ambassadors for LVMH and Louis Vuitton played a major role in the Closing Ceremony: Léon Marchand carried the lantern where the Olympic Flame burns from the Tuileries to the Stade de France and then into the Stade de France at the end of the Ceremony.   

Antoine Dupont was one of the two French Flag Bearers at the Closing Ceremony.  

This Closing Ceremony is the crowning glory of the Games Paris 2024, which have been exceptionally well received in France and around the world, thanks in particular to the exceptional performance of the athletes in the French Team.  

LVMH is proud to have supported some of these athletes , whose exploits were rewarded with an Olympic medal designed by Chaumet: Antoine Dupont, who won a gold medal in rugby 7s, Léon Marchand, who won 5 medals in swimming, four gold and one bronze in the team event, breaking several Olympic records, and Enzo Lefort, who won bronze in the team foil event.